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Natalie Hawkins on Politics, Campaigns, and Change

I am thrilled to share insights from Natalie Hawkins, a University of Oregon alumna and current scheduler for U.S. Senator Mazie K. Hirono. Natalie’s journey into politics and her reflections on the 2024 election provide a firsthand look at the complexities of political strategy in today’s digital landscape. Let’s dive into the Q&A! 1. How…
Closing the Door on DEI? Corporate America in a Polarized Era

In November 2024, Walmart announced significant changes to its diversity, equity, and inclusion (DEI) programs, scaling back initiatives that had been in place since 2020. These changes included ending efforts to prioritize minority- and women-owned suppliers, discontinuing partnerships such as the Human Rights Campaign’s Corporate Equality Index, and stepping back from its $100 million commitment…
Patriotism Post-Mortem: A Reflection on 2024’s Branding Battles

As the dust settles on the 2024 election, we find ourselves in a familiar whirlwind of speculation. As John Oliver rightly joked, analysts and commentators are busy pinpointing what went wrong, who’s to blame, and which strategy failed to connect with voters. These post-election autopsies make sense—it’s human nature to search for answers—but the truth…
Picturing Politics: The Power of Infographics

In a world saturated with information, infographics have become an indispensable tool for breaking down complex topics into visually engaging, easily digestible formats. Short for “information graphics,” infographics are everywhere, translating dense data into eye-catching visuals that inform, persuade, or influence public opinion. From explaining scientific discoveries to illustrating social trends, infographics are designed to…
Heartbreak in a Blue State: A Narrative (Part 2)

Chapter 2: Complacency Kills Click here for Chapter 1 And so you’d think, being surrounded by all of these wonderful people in Eugene, Oregon, that I would feel empowered and inspired! This isn’t untrue. I don’t think I didn’t feel these things. However, I most importantly and most tragically felt comfortable. I’m not sure if…
Heartbreak in a Blue State: A Narrative (Part 1)

Chapter 1: Where It All Began This is going to be different than the blogs I’ve posted on this website in the past. In fact, it’ll probably more closely resemble my journal. Thus, as you could assume, this will not be co-created with AI. I would just love to put that out there. This will…